Creating a financial plan for your private practice

Developing a Financial Plan for your private practice is often time-consuming but is a critical step to operating a successful healthcare business.

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Creating a financial plan for your private practice
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Financial planning for a healthcare business

Financial planning for a healthcare business

Understanding and managing finances are one of the most important aspects of operating a private practice. As the healthcare industry becomes increasingly competitive, there has never been a more important time for independently-owned businesses to develop short and long-term financial goals. There is quite a lot that goes into financial planning for healthcare businesses, especially as their usefulness is largely dependent on how realistic and detailed they are. Understanding the balance between budgeting wisely and making necessary purchases can be a tricky thing to grasp, but with the right amount of planning, these types of decisions will be significantly simplified. Ultimately, every process of a healthcare business is in at least some way related to finances. After all, the only way to be successful and have a flourishing practice is to keep improving revenue. Whilst this will always seem daunting, a solid financial plan should ease some of the stress and allow you to visualize the long-term success of your business. Although the financial plan of every healthcare practice will vary, we’ve collated some useful tips and strategies to point you in the right direction and help you optimize the revenue of your business.

Why do you need a financial plan for your healthcare business?

Although the majority, if not all, of business owners, didn’t start their practice purely for the money, it is a key aspect of ensuring success. Unfortunately, the day-to-day life of a healthcare practitioner is typically extremely busy, so finding time to navigate finances can be difficult. Nevertheless, having a good understanding of budgeting, taxes, profits and general revenue is an essential part of owning a healthcare business that also has a wide range of other benefits.

It will help you realize your goals

It is a well-known fact that writing down goals makes them significantly more likely to be achieved. Creating a realistic and detailed financial plan is the perfect opportunity to actually think about the goals for your business and how they can be achieved. It will also be a valuable reminder that can guide your decision-making and ensure you are following through with your plans.

You can make more conscious decisions & better choices

It can be difficult to stay on top of your income, especially when you factor in taxes and debts. With a good plan, you will be able to visualize the reality of your current financial state and make more informed decisions.

You will be less stressed

Money is stressful. Regardless of whether you are a startup practice or have been operating for years, managing finances (on top of all of your other responsibilities) can be highly taxing. Creating a plan will help alleviate some of this stress by improving your organization, and giving you a simple step-by-step process to follow. 

You can focus your energy and make more money

It can be difficult to prioritize your time and complete tasks effectively when you work in the healthcare industry. One of the best ways to focus your energy on the activities that require more attention is through planning. By strategically organizing your time, you will improve your efficiency and consequently, generate more revenue. 

You will feel more empowered, better organized

As we mentioned, managing finances is a fairly stressful aspect of owning a private practice. However, good management will always be both rewarding and empowering. Having an effective financial plan in place will allow you to embrace your own achievements and feel confident in the good work that you are doing.

You will be a better role model for your clients

Establishing positive relationships with clients is a key component of working in healthcare. If you show them that you are organized, transparent, and have a stable handle on your financial situation, you will be able to foster better relationships and inspire your clients.

Why do you need a financial plan for your healthcare business?
How to create a financial plan for your health practice?

How to create a financial plan for your health practice?

We understand that creating a good financial plan can be daunting, but there are many resources and strategies available that are highly useful. The best way to approach your planning is to work backward. Think of a long-term financial goal that you want to achieve, and then devise the specific ways that you can reach this goal. To help you visualize how this can be done, we’ve compiled information on the key aspects of financial plans.

Track and know your expenses 

The only way your financial plan will be effective is if it is realistic, and this means having an in-depth knowledge of your expenses. Whilst saving is always important, you need to recognize when certain purchases are necessary, including hiring more staff, buying updated equipment, and improving your marketing. Knowing what your expenses will be will help you budget more realistically. 

Plan your cash flow  

Everyone knows that cash flow varies, and time periods where you see fewer clients can result in reduced income. Understanding trends and knowing your clientele will help you predict and plan for the times when you will have a low volume of patients. Most healthcare businesses have savings or specific buffers that can help them out through these times and keep revenue as stable as possible.

Create and keep a budget  

Budgeting is an essential component of staying on top of your spending and reaching financial goals. Creating an effective budget not only means being realistic about your expenses and hidden costs, but it also requires you to stick to it. It’s also a good idea to check and update your budget regularly to ensure it really reflects your current financial state. 

Create a marketing plan

Marketing your therapy business is an essential part of generating revenue that requires a fair amount of planning and resources. Investing time into developing a good marketing plan will lead to long-term benefits for your practice, as it will bring in new clients and make your name known.

Create a growth plan

At the end of the day, all financial planning by a healthcare business is related to growth. And whilst growth is fantastic, it also means financially adapting to certain changes, including investing in new equipment, staff, or technology. Visualizing a long-term growth goal will allow you to spend your money wisely when it comes to these investments, making you much more likely to achieve your goal.

5 Tips for effective financial planning for a private practice

As you can see, effective financial planning is dependent on several different things. To finish this article, we’ve compiled our top five tips to help make sure your financial plan is as good as it possibly can be. 

Get intimate with your numbers

Having a vague understanding of your incoming and outgoing expenses is not enough for an effective financial plan. For it to properly help grow and improve your business, you must dive deeply into your numbers, starting with the money you used to start your healthcare practice. We would recommend analyzing and recording the cents and dollars you spend on a daily, weekly and annual basis and plugging these into financial tracking software. 

Keep financial records easily accessed

Having accessible financial records is important for a couple of reasons. Firstly, you will want to regularly check and review your expenditure in order to assess your finances and update your budget. Additionally, auditing is a massive part of owning your own business, and you want to be well prepared with the relevant records when this occurs.

Use the 3 piece pie accounting system

Dividing your income into a 3 piece pie accounting system is a fantastic way to organize and separate the money you make. The first section should be a bank account that contains untouchable money until it’s time to pay taxes. The second account should be used to pay bills pertaining to your business and the final account is the remainder of your income, used for your personal needs and wants. Dividing your income into three different accounts will ensure you never fall behind on either taxes or bills, whilst also keeping your professional and personal purchases separate.

Study and practice healthy money mindset

Managing money effectively starts with a good mindset. Having a solid understanding of how finances work within a business and how to be fiscally responsible will lead to more conscious decisions about spending and saving, and will allow you to improve revenue at your healthcare practice.  

Know when to save and when to invest

Learning how to navigate the balance between saving and investing is essential to the long-term survival and success of your business. On the one hand, you don’t want to over-save, which unfortunately can lead to limiting the growth of your business with outdated systems and processes. Conversely, over-investing usually involves financial decisions that don’t pan out well, which can place your business at significant risk. Understanding the balance between saving and investing is largely related to having a healthy money mindset, so make sure you do your research and learn as much as you can about managing finances well.

5 Tips for effective financial planning for a private practice
Final thoughts

Final thoughts

In order for your healthcare practice to be truly successful, it is incredibly important that you have created a good financial plan. As you have seen, the benefits of detailed and thorough financial goals don’t just help improve revenue, but also trickle down into other areas, including relationships with patients, stress management, and the atmosphere of your working environment. We understand that learning all of the ins and outs of healthcare finances is a complicated task, but fortunately, many available resources can help you. Don’t be afraid to connect with other healthcare practitioners in your field and see what works with them, and always make sure you are communicating transparently with your team. A financial plan is a backbone underlying every aspect of your business, and visualizing achievable goals will help guide your professional growth. Ultimately, having these visions laid out clearly will alleviate many of your financial stresses and allow you to focus on doing what you do best: caring for your patients!

Further Reading:

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